I came across ONE400 about 6 months ago after meeting Eva Hibnick, one of the co-founders, at a legal tech startup brunch she organized in San Francisco. As we all know, there is no shortage of legal marketing firms out there. Legal marketing matters– we all get that. The hard part is filtering through the… Read more »
Posts Categorized: LPM
Law practice management discussion.
General Counsel continue to face new challenges. Fears of cyberattacks and data privacy breaches continue to escalate; Dodd-Frank amendments continue to leave an expansive wake. As the environment in which General Counsel operate continues to shift and evolve, here are four things they should look out for in the coming months: 1. The Dark Cloud… Read more »
In the chaos of everyday legal life, balancing the ins and outs of running a big firm with a growing caseload is overwhelming, to say the least. And because your firm runs on client success, everyone’s attention tends to gravitate toward their needs. But when you focus solely on client needs, it becomes easy to… Read more »
What To Look For In Law Practice Technology I get plenty of calls every week from vendors ready to sell me the “next big thing” that will revolutionize my practice. Some of them even live up to their billing. And we pass on almost all of them. Here’s why: Ours is a volume practice and, to… Read more »
For an industry that spends most of its time billing in hourly increments many lawyers are very bad at time management. They know how to bill for the time they spend working on a case, but what about the time that they aren’t spending on a billable hour? Are they using it in their best… Read more »
My office uses plenty of paper. Consumer bankruptcy, our specialty, requires — at a minimum — a signed forty page petition. Added to the intake forms, reaffirmation documents, and errata, most of our clients have paper files exceeding 100 pages. Because all law firms have some documents like these, going paperless simply cannot mean getting… Read more »
Like many attorneys, you’re probably hesitant to take on prospective clients who bring legal issues outside of your wheelhouse. But by turning away potential cases, you’re doing the individuals — and your firm — a major disservice. You might not know much about animal liability cases, but perhaps you know someone who does. Instead of closing… Read more »
Most lawyers who took the bar in July were sworn in over the past couple of months, many more are graduating this month, and will take the bar soon. The odds are that many of these lawyers are going to end up in a solo or small practice, so I thought I would pass on… Read more »
I don’t think anyone really likes Donald Trump (DT). I feel like that’s kind of his shtick. Relentless; unapologetic. He will run you over if you’re standing in between him and his goal. And while you might not like DT on a personal level, in a game of business-pick-up basketball, I bet you’d pick him first… Read more »
We always talk about online engagement, comments, email open rates, click-through, time on page, bounce rate, etc. in the context of content marketing. But we don’t ever really talk about the other side of engagement– we never talk about asking great questions to our readers. IMHO, asking (good) questions is one of the best ways to learn about your audience, discover what’s broken and drive engagement.